Got a Gift Voucher?
Your adventure behind bars starts here!
Whether you’re looking to uncover fascinating history or experience life inside a real former prison, the choice is yours.
Redeem your gift voucher at Shrewsbury Prison, Shepton Mallet Prison or Peterhead Prison Museum and prepare for an unforgettable experience.
Simply follow the steps below to book your visit.
Before You Book
Before securing your place behind bars, make sure you have your gift voucher to hand.
If you’ve received a voucher from Virgin Experience Days, Buyagift, WonderDays or Red Letter Days, you may need to activate it first.
Follow the instructions provided by your voucher supplier, or use the links below to get started.
Virgin Experience Days | Buyagift | WonderDays | Red Letter Days
How to Claim Your Voucher
Once you’ve selected your prison (below), follow these simple steps to secure your visit.
Choose Your Experience – select the activity and number of visitors included in your voucher.
Add Extra Visitors – Bringing friends or family? Add any additional tickets to your basket.
Enter Your Voucher Details – at checkout, enter your voucher reference number, serial number, PIN and expiry date, where requested.
Submit Your Booking – complete your details and submit your reservation.
You’ll receive a notification when your reservation has been submitted. Your booking will be confirmed once your voucher has been validated, which may take up to four days.
Choose Your Prison
Peterhead Prison Museum
In Scotland
Scotland’s Toughest Jail
COMING SOON
Need to Know
Changing Your Booking?
You can manage your reservation through your Cove Attractions account. Changes are subject to our cancellation policy, and your visit must take place before your voucher expires.
Need a Helping Hand?
If you’re having trouble redeeming your voucher, our team is here to help. Email [email protected] with your booking reference, if available.
Book your visit now
Book nowI have received a Virgin Experience Days / Buyagift / WonderDays / Red Letter Days voucher — what do I do first?
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- You’ll need to activate your voucher through the voucher website.
- This can be found at:
Virgin Experience: www.virginexpreincedays.co.uk
Buy A Gift: www.buyagift.co.uk
Red Letter Days: www.redletterdays.co.u - Once the voucher has been activated, you can reserve through this website
How do I know if my voucher is valid for a Cove Attractions experience?
Once you’ve logged onto the voucher website, it will confirm the validity and what the experience is for.
Where can I find my voucher number or reference number?
Through your voucher email confirmation or /and on the voucher itself, you’ll find the necessary voucher details. You’ll required:
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- Virgin Experience – Voucher number normally beginning with E or S and the 4 digit pin
- BuyAGift – provide a long voucher number normally starting with BAG….
- Red Letter Days – provide a voucher reference number:
- Wonderdays – provide the voucher reference number
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Do I need a PIN or security code to use my voucher?
You’ll only require the PIN for Virgin Experience vouchers. Please leave the relevant box empty when you check out if you’re not using a Virgin Experience Voucher
How long is my voucher valid for?
Vouchers are normally valid for between 6 months and 1 year upon creation. Your voucher will confirm this. The voucher must be valid at time of your reservation with a minimum of 3 days validity left. Vouchers can sometimes be extended if you contact the provider.
How do I reserve my Cove Attractions ticket using my voucher?
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- Once you have chosen the Attraction you would like to visit, the webpage will offer you the different experiences available. Please chose the experience your voucher is valid for and follow the booking process. Tickets will appear as ‘Free’ on this webpage. You can add additional tickets and experiences through the same booking by using the menu bar at the top of the prison page. These will be charged as taken when you check out.
- Upon completion of your ticket choice and when viewing your basket you will be asked to enter the voucher details. If you have more than one voucher, please leave a comma between each voucher detail.
- Enter your personal details as requested and you can sit back and relax and wait for your special day in prison.
- You’ll be sent confirmation emails confirming details and any further instructions required for your visit in the lead up to your visit.
- You’ll receive a second email a few days later confirming your voucher has been claimed. You booking is good to go.
Do I need to book my ticket in advance?
Tickets should be booked no less that 3 days in advance and the voucher must be valid for at least three days before your visit.
Where do I make my reservation — through Virgin Experiemce Days / Buyagift / WonderDays / Red Letter Days or directly with Cove Attractions?
You’ll make your reservation through Cove Attraction link on this webpage. Make sure you’ve validated your voucher through the voucher supplier first!
How do I select the date and time for my visit?
Depending on your experience you’ll be offered available dates to book your activity, tour or visit. You can always add more activities like an escape room or tour to extend your prison visit at the time of booking too!
Can I choose any available date
You can choose any available date after three days of the current date. A list of the availability will be highlighted once you’ve put your chosen tickets in your basket.
How far in advance can I make my reservation?
We allow you to book at least six months in advance, but please ensure your voucher is valid during you visit date.
What happens if my preferred date or time is fully booked?
Unfortunately, you’ll need to choose an alternative date or time. We try and offer multiple times for experiences where possible, hopefully you’ll find a suitable date for your visit.
Can I reserve multiple tickets using one voucher?
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- You’ll need to book the relevant number of tickets to the value of your voucher. You can add more tickets using the menu bar at the top of the attraction booking page. These additional tickets will need to be paid for at time of checkout.
- If you book more tickets than the value of your voucher, we will contact you for payment.
- The only exception to this is the Escape Rooms where you’ll book one room for the number of people visiting. If you are bringing friends than the voucher is valid for, you can turn up on the day and pay for additional persons. Escape Rooms hold up to five people, more than five? you will need to book additional rooms ahead of your visit.
Can I book for other people using my voucher?
Each order will require one name for the booking, we don’t mind who you bring with you, but remember you’re sharing the experience with them.
How will I know that my reservation has been confirmed?
You’ll receive an email confirming receipt of your booking and within four days, you’ll receive a second confirmation. This allows us time to claim the vouchers. If we have any queries about the voucher, we will call you to run through any missing or incorrect details.
Will I receive a confirmation email after making my booking?
You’ll receive confirmation within four days of making you booking. We will acknowledge the booking once made, and confirmation will be sent once the voucher has been claimed.
What information will be included in my booking confirmation?
You will receive an initial confirmation of the booking, and a follow up email with information about what you may need to bring with you, parking and other helpful tips for your visit.
Do I need to bring my voucher with me on the day?
Generally, no, if we have an problem, we will call you beforehand to ensure all details are correct and in rare cases, we may ask for you to present your voucher on arrival.
Do I need to show my booking confirmation when I arrive?
We will require the QR code on your ticket confirmation, or we may ask for your name.
What time should I arrive at Cove Attractions?
Details of arrival will be on the confirmation, but as a rule, we ask you to arrive about 15 minutes before your experience starts.
Where do I check in when I arrive?
On arrival, you’ll need to visit the Visitor Centre, this is signposted when you arrive at the prison gates. Further information can be found on your confirmation email.
Can I change my reservation after I have booked?
You can change your reservation once booked, the easiest way is to set up an account at the point of check out. You can view your tickets and make alterations to your reservations from there. There is a small service fee for this and must be done before the notice period.
Is there a charge for changing my booking?
Yes there is, it’s a £5 charge per booking and must be done outside out cancellation timeframe.
What happens if I can no longer attend?
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- If you are unable to attend the date planned and there is still time on your voucher, you can change your reservation date. If your renewed date falls outside the validity of the voucher, you will need to email [email protected] with your reservation booking reference and your requirements for us to unclaimed your voucher. You can then request an extension on the voucher through the voucher company.
How much notice do I need to give if I want to change my booking?
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- Guided Tours and Prison Entry require a minimum of 48 hours
- Ghost Tours and Escape Rooms require 7 days notice
- Events require 14 days notice this includes Night Behind Bars, Ghost Hunting Behind Bars, Prison Escape
What happens if I don't attend my booked experience?
Unfortunately, if you cannot advise us of a change to your booking prior to the notice time, management will have the right to refuse alterations on your reservation. If you email [email protected], with your reservation details they will review each case individually.
What should I do if my voucher isn't working?
Once you have validated your voucher through the voucher website, the voucher reference number and code will be active until the expiry date. Please ensure you do not pass your expiry date when making a reservation. If we have an issue claiming your voucher, we will contact you by phone and or email. Failure to hear from you within three days will result in the cancellation of your reservation.
What should I do if I can't find my voucher email?
In the event of not finding your voucher email, please contact the voucher issuer who will be able to assist.
What happens if my voucher has expired?
In the event of an expired voucher, please contact your voucher issuer.
Can my voucher be extended?
In some circumstances your voucher maybe extended, but you will need to contact the voucher issuer.
Who should I contact if I have a problem with my voucher?
Please visit their website for further information
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- Virginexpereincedays.co.uk
- Buyagift.co.uk
- Wonderdays.co.uk
- Redletterdays.co.uk
Who should I contact if I have a problem with my Cove Attractions booking?
If you have any further questions or queries with your reservation, please email [email protected]